Levi Orrico

Grena is a studio that uses macrame — an ancient manual technique the utilises only ropes and knots — to create bags and accessories.

With that in mind, the identity was developed so as to bring the concept of manual labor employing only rubber stamps.

The monospaced logotype goes back to the typewriters — nothing more than a sofisticated rubber stamp — and the affective memories of the owner.

Patterns were also created to stamp the bags, business cards and tags, cutting costs and reinforcing the infinite possibilities of macrame with the infinite patterns that can be created using just to modules: a straight line and a curved line.